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Financial Services
Information Technology
The Account Planning Process
The TAS Group has been developing and sharing Account Management best practices since the late
1980’s. Our Account Planning and Management methodologies are in use...
Telecommunications
Cybersecurity Recommendations for Critical Infrastructure and the Global Supply Chain
The increased integration of information and communications technology (ICT) into the daily activities of industries, governments, families and consumers – along with the corresponding...
Latest article
Marketing and advertising
Jumpstart Revenue Growth with SALES AND MARKETING ALIGNMENT
Sales and marketing misalignment is an all-too-common problem. Many companies still face issues getting these
two departments in sync. Although it may seem that both...
YOUR MARKETING AUTOMATION CHECKLIST
Marketing automation solutions can deliver big results: incredible productivity, targeted engagement, sales and marketing alignment, and clear insight into what is—and isn’t—working. According to...
HOW MARKETERS CAN EARN RESPECT AT THE REVENUE TABLE
The right marketing automation platform, combined with smart organizational and
process alignment, makes it possible to connect the dots between that promotional email you
sent last...